SML in Cable and Wireless |
Growing Interest in Strategic Learning |
| Jeremy
Webster, HR Director for Cable and Wireless in the Caribbean and Latin America,
has written an article on the use of SML in his company. (The article has
been published in Croner's HRM Professionals Briefing, Issue 6.) It explains
how the company picked up on SML in 1992 and has been developing its use
since then. He describes how the work evolved as follows: _______________________________________ APPLYING THE IDEA OF SELF MANAGED LEARNING: Groups were set up in different parts of the company, mainly where local personnel or training managers perceived a need and appreciated the potential of the method. "Buy in" was sought from business heads and was generally given, with the proviso that the project would not cost them money. Groups were also allocated a small budget to use. This was the subject of a great deal of debate in the early days of the project and was discontinued when group members made it plain that their businesses or they themselves would provide any resources, rather than Cable and Wireless Group HR Department. The project has now been running for three years and has proven extremely successful in terms of the number and location of groups which have been created. Initially, 35 groups were established in locations ranging from Sweden and Eire to the United States. Responsibility has now been devolved to the businesses, with Group HR co-ordinating the training and development of "champions" mainly from the HR and training community. Currently, there are 21 groups in existence with approximately 12 due to be established in the Caribbean shortly. Two conferences and a champions' workshop have been held (all in Europe) to energise the project and ensure consistency of approach. Finally, evaluation has taken place in the form of presentations of strategic learning contracts completed, or progress made, to Directors of the participating Group companies. Although the involvement of senior managers with the project has not been overly close, much useful coaching and mentoring has taken place, particularly from the Group CEO and Chief Operating Officers from two Group companies. STRENGTHS AND WEAKNESSES OF THE PROJECT: From the evaluations that have been carried out over the last three years, we have found the following to be the successes of the project:
CONCLUSION The shortcomings we found through carrying out the project have not in any way invalidated the SML approach. However, we are working at how it can be adapted to the needs of different groups of employees, e.g. providing accelerated learning opportunities to younger managers. The problems raised have alerted the HR function to the need to balance this development approach with other HR strategies. Jeremy Webster |
A
wide range of organisations have started to latch onto the idea of strategic
learning. Much of this interest has come from the public sector.
Following publication of Ian Cunningham's paper on the subject for the NHS Training Division, some managers in the health service have clearly realised the need to shift the NHS's traditionally more tactical piecemeal approach to learning into one that responds strategically to the massive changes being faced by the NHS. The King's Fund Management College has asked Ian Cunningham to contribute to its 'Sustainable High Performance' programme on both occasions that the programme has so far run. HR Directors attending the programme have had a chance to work on ways in which they can develop their strategies in order to put learning at the core of their activities. Local authorities have also been looking at integrating strategy and learning. A one-day conference entitled 'Strategic Learning to Perform Effectively' was held on September 28th at Bognor Regis under the auspices of the Policy and Performance Review Network. The morning session was addressed by Chief Executives from East Hampshire, Epsom & Ewell and Reigate & Banstead. Ian Sumnall the Chief Executive of Arun District Council, chaired the day and emphasised in his opening remarks the importance of people learning while they are working. Ian Cunningham made a presentation linking strategic learning to SML and showing how local authorities needed to learn to work in new ways in order to make the fundamental changes required of them. In the afternoon, Marcia Fellows, Deputy Director of Corporate Resources at Arun, ran an option session on how her organisation had been experimenting with SML for some of its managers. An impressive feature
of the day was not just that busy Chief Executives gave up time to talk
about learning, but that they also acknowledged that they needed to model
being good learners and that they needed to share their learning more
effectively with their staff. |